Tuesday 8 July 2014

BEFORE YOU START A BUSINESS

Planning For Great Success.By Eburuche O C Banito

It had become a widespread reality that you do not have to have a degree or an MBA in business administration or management before you could successfully run a business; be it the small, medium or large scale.  Though, the principles of business success are rooted in books but they reality and practical applications of these principles are beyond the pages. So, do not be deceived. The reality is that you could even have a PhD in Business Management yet end up a branded failure. Let’s look at it this way, how many successful businesses are managed by business degree, MBA or PhD holders? Just think about it.

10 Ways in Which Digital Marketing will improve your business in Nigeria


1. Level playing field with bigger Competitors

2. Reduced cost

3. Simple to measure

4. Real time results

5. Refinement of your strategy

6. Brand Development

7. Far greater exposure

8. Viral

9. Not Intrusive

10. Greater engagement

7 Management Traits That Will Make All Your Employees Stay

A few days ago, I published an article titled, "7 Management Traits That Will Make All Your Employees Quit." Now it is time to look at the other side of the coin. The previous column sparked a tremendous conversation surrounding leadership. Several commentators made the point that they don't think bad leaders are capable of change. I'm not so sure about that. I think people can evolve professionally and as a leader, just like they do elsewhere in life. Consider this quote from, Vince Lombardi, the legendary football coach of the Green Bay Packers, "leaders are made, they are not born. They are made by hard effort, which is the price which all of us must pay to achieve any goal that is worthwhile." I believe that with some effort put forth everyone can improve their leadership skills. That said, here are some managerial traits that good leaders exhibit that I think will encourage employees to stick around for the long haul. 

Be Supportive

A good manager gives his/her employees the tools they need to be successful. A bad manager assigns tasks with little or no direction, and then becomes upset when the employee doesn't meet the expectation. Remember the Seinfeld episode where George doesn't hear his boss' instructions, but he is too afraid of what his boss might do if he asks for clarification? He spends the whole week pretending to know what to do. Two words come to mind here, lost productivity. Be approachable so your employees feel they can ask questions.

Note:

created by Solomon 2009, note videos on this site are not proprietary